How should I respond to positive Google reviews?

When replying to positive reviews, express genuine gratitude and personalize your response by mentioning specific details from the customer’s feedback. A warm, appreciative tone reinforces their positive experience and encourages loyalty. You can also subtly promote other services or invite them back, but avoid sounding too promotional. For example: “Thank you for your kind words, [Name]! We’re delighted you enjoyed [specific product/service]. We look forward to welcoming you again.” This approach not only strengthens the customer relationship but also helps other readers see the kind of exceptional service they can expect from your business.