Encouraging reviews can be as simple as asking satisfied customers directly after a successful interaction or purchase. Businesses can also send follow-up emails, include review request links on receipts, or offer small incentives (where allowed by platform rules). The key is to make the process easy and non-intrusive. Aiplex ORM helps automate review requests and provides analytics to track which methods yield the best results. By consistently encouraging feedback, businesses can build a steady stream of authentic reviews that improve credibility, SEO rankings, and overall online presence.