What is an ORM Executive and what do they do?

An ORM Executive, short for Online Reputation Management Executive, is responsible for monitoring, maintaining, and improving the online image of an individual, brand, or business. Their role involves tracking mentions across social media, review platforms, blogs, and news articles to ensure the brand is perceived positively. ORM Executives also handle negative reviews or misleading information by engaging with customers, responding appropriately, and implementing strategies to suppress harmful content. At AiPlex ORM, executives use advanced tools and ethical strategies to help businesses build credibility, enhance trust, and ensure a strong online presence that aligns with their brand values.