by AX Admin | Reputation Management
Finding the right influencer is not an easy task, and brands just cannot finalize an influencer based on the number of followers they have. It is important that marketers choose influencers that are brand-safe, productive, and engaging. Here are the five key factors...
by AX Admin | Reputation Management
You’ve got all the podcast equipment, you’ve chosen a platform, and you’ve even uploaded a few episodes with the hope of dominating the airwaves. But now you’re wondering why you have only a few listeners? Well, to increase your listener base; you need to expand your...
by AX Admin | Reputation Management
Digitization in the music industry has empowered new-generation singers to rise to popularity by enabling them to skip the common struggles involved in the process of becoming popular. Applications like TikTok gave singers like Tai Verdes traction to gain the number...
by AX Admin | Reputation Management
Influencer marketing has gained significance due to the high consumption of content on social media. It is known as branded content or collaborating with creators and it’s a surefire way to broaden your brand’s social media reach. When influencers take over a...
by AX Admin | Reputation Management
According to GroupM INCA’s India Influencer Marketing Report, the Indian influencer marketing industry is projected to be valued at Rs. 900 crore by the end of 2021. The market is expected to grow at a compounded annual growth rate (CAGR) of 25% till 2025 to reach a...
by AX Admin | Reputation Management
Your brand is “the promise” you make to keep your customer’s loyalty and build their trust. Currently, the threat landscape in the digital space is vast with cybercriminals attacking your brand through typosquatting websites, command-and-control attacks, and data...