Implementing a strong brand protection plan starts with registering and securing intellectual property rights such as trademarks and copyrights. Businesses should monitor both online and offline channels for potential misuse of their brand identity. Investing in AI-driven monitoring tools, enforcing takedowns, and collaborating with online marketplaces are critical steps. Educating customers on identifying authentic products also adds an extra layer of defense. For maximum impact, companies should partner with specialized brand protection agencies like AiPlex ORM, which combine technology, legal expertise, and proactive enforcement to create a holistic protection strategy. This ensures sustained growth and trust.